Updates: 8 Mar 2008
Calvin's personal identity project draws inspiration from Morse code, finding a commonality in the way messages are conveyed through hidden mechanisms within the work. This led to the creation of a one-of-a-kind, unique personal identity, adopting a message delivery method reminiscent of coded signals. Based on the designer's philosophy of valuing sturdiness and honesty over extravagance, the identity incorporates typography and graphic elements inspired by the strong, honeycomb structure, which is difficult to explain scientifically. Notably, the message delivery method reflects the rhythm and pauses (silence) of each Morse code, using a distinctive approach that breaks the message into individual letters to create a sense of rhythm.